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Advertising & Partnering with Macaroni Kid Peoria

By Julia Briggs June 17, 2023

We can help you reach local parents and share your business, class, camp, or special event. Macaroni KID Peoria is the only parent-focused online media resource specifically for the Peoria area. We focus specifically on families in the communities of Peoria, Peoria Heights, East Peoria, Morton, Washington, Creve Coeur, and surrounding areas. Our email newsletter is sent to 4,000+ local parents every week, in addition to the views on our website and social media channels. Local parents engage consistently with Macaroni KID Peoria and regularly tell us that we are an indispensable resource for them.  


We can help you build brand recognition, promote a special event, increase traffic on slow days, launch a new product, service, or location, or share your expertise. Not only do we have an excellent connection with local readers but we also have extensive experience from companies directly focused on parents and families. We love meeting with local businesses and brainstorming fun and creative marketing campaigns!  


Macaroni KID Peoria is an online resource -- where parents are. Our main focus is coordinated campaigns, which include feature articles in our weekly email newsletter and on our homepage, website/newsletter ads, social media, a listing in our business directory, and optional dedicated email blasts (an email just about your business that goes to hundreds of subscribers, separately from our weekly newsletter). 

Our current advertising options are:

  • Coordinated Marketing Campaigns: These multi-pronged campaigns are an affordable and very effective way to reach local readers in many different ways. 
    • Share your business information, products, and services in articles on our homepage and in our weekly newsletter. 
    • Build your brand recognition with a 24/7 website ad, which also appears in our weekly email newsletter. 
    • Share up-to-date news and info via our social media channels.
    • Send a dedicated email focused on your business to our subscribers.
  • Small Business Campaigns: Website ad, business directory listing, and a monthly social media post for as little as $150 per month. Your ad is shown 24/7 on our website and linked to a full and descriptive business directory listing where you can include special offers for Macaroni Kid readers and links to your website, Facebook page, and other social media. This is a great option if you'd like to get your business consistently in front of readers but may not have specific news or expertise to share in articles or email blasts, or if you have a limited marketing budget.
  • Event Promotion: Do you have a special community event coming? Contact us at least three weeks in advance and we can coordinate a widespread event promotion campaign that includes social media, articles, dedicated email blast and more.
  • Focused Specialty Guides, including, Summer Camp Guide, Kids Classes & After School Guide, Birthday Guide and more.  
  • Product, Show, Restaurant, and Business Reviews: Local parents appreciate learning from each other about great businesses and products. As parents and influencers, we love to get out in the community and experience new products and services and share all the good things we learn. Barters are welcome, and we'll share our experiences in articles and pictures that local readers really enjoy. We also specialize in travel reviews, including press trips to Aruba, Las Vegas, Maine, Smugglers Notch, Cape Cod, Ireland, and other locations.
  • Giveaways: Our readers LOVE giveaways, and it's a great way to promote your product or service! Please note that we do have restrictions and requirements for giveaways -- we'd be happy to share the details.
  • Event Coordination: We can coordinate an event as small as a morning playdate or afternoon drop-in to something as large as a Kid Expo. We have hundreds of contacts in the local community and are experienced in all the many details of public events, from insurance to venue planning to set up to security.


Contact Julia today at ‪(309) 648-9602‬ or juliabriggs@macaronikid.com to receive our media kit, talk about the budget, and brainstorm ideas. We can develop a package that fits your needs.